When Pfizer announced plans to acquire Allergan for $160 billion, the first questions to surface had to do with the feasibility of the deal. What are the tax implications? What would a combined Pfizer-Allergan look like?
Category Archives: Advertising
How to Handle Social Media Criticism
In today’s digital world, everyone has a voice and everyone has an opinion. While some of your social media followers may praise or thank you for the services you provide, there are always those consumers who will have something not so nice to say about you. For healthcare providers, poor reviews can be especially impactful, …
FDA Wakes Up to Social Media’s Ability to Monitor Drug Adverse Events
Alec Gaffney reports that a recent FDA Notice of Solicitation (#1127679) calls for a “contractor capable of providing it with social media monitoring services capable of analyzing consumer sentiment and social media ‘buzz’” (read “Once Again, FDA Seeks to Leverage Social Media to Uncover Adverse Events and Public Sentiment“).”